Hell's kitchen
Hell's kitchen undiscovered - A deep dive into the hidden nightlife of Hell’s Kitchen, this editorial design project blends bold typography, vibrant imagery, and striking layouts to capture the energy of New York City’s lesser-known bars and speakeasies. From historical roots to contemporary hotspots, the publication serves as a visual and narrative guide to an unfiltered side of the city’s nightlife.
Scope of Work
Editorial Design
Illustration
Concept Design
Client
Independent Publishing
Typography:
The distorted, wavy typeface captures the electric, almost surreal energy of hidden bars and speakeasies. The mix of structured and free-flowing text enhances the immersive storytelling.
Layout:
A mix of structured grids and experimental placements adds a sense of unpredictability, mimicking the thrill of discovering new, undiscovered nightlife spots.
Color Palette:
The high-contrast black and white with vibrant pops of yellow, pink, and red evoke the energy of neon lights and dimly lit cocktail bars.
